Habit Formation SMS
Build the texts that carry a customer from the first dose to the reorder, within the consent and timing rules texting is held to.
Most people who stop taking a supplement never decide to stop. They miss a few days, the bottle moves to the back of a shelf, and the reorder your whole business was modeled on doesn't happen. Text messages reach customers closer to the moment of the dose than any other channel.
This module builds a short flow of texts that supports the first weeks of use and ends with a reorder reminder timed to when each customer actually runs out. It's sent within the consent, timing and opt-out rules that make texting the most litigated channel you'll run.
What this module covers
- 1Register the Number Before You Send
- 2Keep a Record of Every Consent
- 3Send Between 9 a.m. and 8 p.m. in Their Time Zone
- 4Treat Any Stop Request as a Stop
- 5Trigger the Flow on Delivery
- 6Offer Daily Reminders as Their Own Program
- 7Measure Opt-Outs per Message
The full module is in The Foundry
The Foundry opens early January. Join the waitlist to hear first, and read the free lessons in the meantime.