Ad Hooks
Turn creator footage into openings worth testing, under rules that rule out the obvious ones.
A stranger scrolling past your ad decides in the first two seconds whether to stop.
This module turns the footage you own into openings worth testing, each of which passes both the claim rules and the platforms' own rules for supplement ads.
What this module covers
- 1Name the Angles Before You Write Anything
- 2Open on the Product
- 3Cut Many Openings Against Few Bodies
- 4Change One Thing at a Time
- 5Build the Disclaimer Into the Template
- 6Check Every Hook Before Anybody Cuts It
- 7Name the Files So You Can Find the Winner
7 steps with the reasoning behind eachIncludes a working tool that saves your numbers
The full module is in The Foundry
The Foundry opens early January. Join the waitlist to hear first, and read the free lessons in the meantime.