Compliance Word Bank
Replace the words that trigger warning letters and ad bans with the standard compliant alternatives.
One word in a headline can be the difference between a clean launch and a restricted ad account or an FDA warning letter. The FDA regulates dietary supplements under DSHEA (the Dietary Supplement Health and Education Act), and the core rule is simple: you can't claim a supplement diagnoses, treats, cures or prevents any disease.
- Disease claim, illegal. "Cures insomnia." - Structure/function claim, legal. "Supports deep sleep."
This module gives you a find-and-replace list of the high-risk words that trigger ad rejections and warning letters, with the compliant alternatives the industry uses in their place.
What this module covers
- 1Search Your Own Copy
- 2Audit Your Visuals
- 3Audit What Other People Wrote
The full module is in The Foundry
The Foundry opens early January. Join the waitlist to hear first, and read the free lessons in the meantime.