Competitor Analysis
Reverse-engineer a market leader to build a physical and digital blueprint of what works.
Most first products are built on guesses about what flavor the market wants, what the packaging should look like and what the offer should be.
In this module you replace those guesses with a purchase you've made yourself. You'll buy from a market leader, record every screen and everything in the parcel, and come away with a blueprint of what already works in your niche.
What this module covers
- 1Identify Your North Star
- 2Set Up a Clean Slate
- 3Buy It, and Screenshot Every Screen
- 4Unbox It, and Keep Everything
- 5Read the Label, Then Take the Product
- 6Read the Bad Reviews
- 7Capture Thirty Days of Email
7 steps with the reasoning behind eachIncludes a working tool that saves your numbers
The full module is in The Foundry
The Foundry opens early January. Join the waitlist to hear first, and read the free lessons in the meantime.